Add an unsubscribe link to your emails

Mergo's unsubscribe feature lets your recipients opt-out of your emails - helping you reduce the risk of your emails being flagged as spam. Adding an unsubscribe link is also mandatory to stay GDPR compliant.

๐Ÿ“ŒNote: When someone clicks the unsubscribe link from your email, Mergo will automatically track it on our add-ons for Google Sheets, Google Docs, and Gmail. You can then remove those recipients from your campaign sheet (in Google Sheets) to stop emailing them.

How to add an unsubscribe link to your emails

๐Ÿ“Š This feature is available in our Mergo add-on for Sheets, Docs, and Gmail.

Add an unsubscribe link using the Mergo add-on

1) Click the Mail Merge menu.

2) Then click the More actions button (3 vertical dots) at the top right side of the Mergo sidebar > select Add unsubscription link:

Add unsubscribe link menu

3) Finally, personalize your unsubscribe instruction in the Text to display in emails sent field, and click Save.

Add unsubscribe link

Once the email campaigns are sent, your recipients will receive the email with the personalized unsubscribe link as shown below:

Email with unsubscribe link

Add an unsubscribe link directly in your Gmail draft

1) At the end of your Gmail draft, add a text like "Unsubscribe".

2) Click the Insert link button and enter "https://www.mergo.app/unsubscribe" in the Web address field. Then click OK.

Track who unsubscribed from your emails

๐Ÿ“Š This feature is available in our Mergo add-on for Sheets, Docs, and Gmail.

You can view the Mergo Campaign Tracking Report on our add-on for Google Sheets, Google Docs, and Gmail. You'll be able to track how many recipients have unsubscribed.

If a recipient clicks on the unsubscribe link, Mergo will record this information under the Merge status column of your campaign sheet (in Google Sheets).

Merge status column